CLARI helps sales teams from industry-leading companies like Cisco, Palo Alto Networks, Box, and Juniper Networks, to drive more revenue and increase forecast accuracy through improved deal execution and predictive analysis of active opportunities.
After only a few visits to Clari’s headquarters in Sunnyvale, CA, we delivered more than 25 unique videos for them, including this company overview one, as well as product video, multiple customer review, and recruiting videos customized for five distinct departments within the company.
Because Clari believes that their business is all about the people behind the product (and those people’s connections to each other, as well as their customers), they saw the production of these videos as being a central component to their overall marketing strategy. In fact, since the creation of the videos, CEO Andy Byrne has said that Clari has experienced exponential growth and headcount, and that it’s his belief that “the only reason recruits come in, is because of our holiday video.”
Clari continues to be a thought leader in the space of sales enablement, using technology and processes to help guide companies’ sales reps toward hitting their forecasts.