Plan. Produce. Deploy. Repeat.
On this page we’ll cover our approach to planning, production, and distribution.
Discovery
Learning
What are you about? We learn all about your company, carefully listening to stories about your solution, products, people, and customers. We also take a technical dive into how your solution works and use it ourselves.
Goal Setting
What are you trying to achieve? We next set specific objectives for the video content, such as explaining your solution, inspiring your category, selling your product, increasing utilization, or recruiting people.
Format Selection
What is the best way to communicate? We’ll pick the right video format for the campaign, which might be a brand-style or direct response ad, a company vision film, a customer testimonial, an explainer film, culture overview or even a branded series.
Development
What is the right story and tone? Swipemarket will then develop a number of creative concepts to dazzle your stakeholders. Once you decide on your favorite option, we develop scripts and storyboards to guide the production process.
Production
Documentary
For talking head content, we'll have pre-production meetings with participants to discuss their story, answer key questions, and really make them feel comfortable.
Swipemarket then travels to your location. We've filmed clients and their customers on five continents and are even willing to go to the moon if you have the rocket.
After the production, we organize all interview content for collective review. Approximately a week later, Swipemarket will send a roughcut of the edited film for your review.
Scripted
For scripted ads, we'll handle everything you'd expect, like managing casting, finding locations, providing insurance, adding voiceover, and ensuring clearances.
Join the Swipemarket team on location, typically in our hometown of Los Angeles, CA, the global hub of entertainment production (or join virtually).
We'll take the content back to our studio, where we'll put together cuts for your review in just a few days. Once approved, we'll add graphics, animations, and voiceovers.
Distribution
Assets
Watch in awe as Swipe transforms your campaign into dozes of video, still and graphic assets for your social media, website, and marketing funnels.
Advertise
If you need an additional support, the Swipemarket team can help you manage digital advertising on common platforms like YouTube, LinkedIn, and Meta.
Portfolio
Now that we have carefully recorded all the knowledge and goodness gained from this project, it's now ready to empower your next campaign.